SWISH Editorial

At Swish, we KNOW that bodies come in ALL SIZES and all can look stylish, sexy, and fabulous! We want to help change the lie by showing models of all sizes looking ABSOLUTELY AMAZING. By doing this, other women of a similar size can see themselves and say “Hey! That’s my size and that woman is HOT!”

We at Swish Apparel want you to feel comfortable in what you’re wearing so that you can feel (and look!) confident. Why is this important for you? Because clothing affects the mind! “…and as it turns out, your outfit may...

We at Swish Apparel are a small business surrounded by veteran small businesses and new small businesses in the heart of Lower Gibsons, on the Sunshine Coast, British Columbia.   We feel that it is important to shop small every...

We don’t carry “petite” sizes because your clothes can and should fit your body, whatever your shape or height. Everyone is different and we love that here at Swish. A simple, tweak, dart or hem can make all the difference to how a garment lays/fits on you.

How did Jeff Amiel, a mechanic, come to own Swish Apparel? It involves a show car, family, the previous owner of Swish, and his late wife. It's quite the story - Read on to find out.